A memorial card is a small, personal keepsake created in remembrance of someone who has died. Irish families often include a photograph, the person’s name and dates, a verse or prayer, and a line from the family. There is no single correct wording or deadline: the card should feel true to the person being remembered.
What goes on a memorial card?
The front usually carries a photograph, the name by which the person was known and a short heading such as “In loving memory”. Dates can show the date of death and age, or both birth and death dates.
Inside a folding card, families often place a verse, prayer, poem or personal message. A closing line may name those who remember the person, but families can shorten it, omit it or use their own words. The back may be left simple or carry a second photograph or brief line.
Choosing the right memorial format
| Format | Best suited to | Space available |
|---|---|---|
| Folding memorial card | A fuller tribute with several elements | Photographs, dates, verse and family wording |
| Wallet card | A compact keepsake | Short wording and one or two photographs |
| Memorial bookmark | Longer verses or several details | Tall layout with room for text |
| Acknowledgement card | Thanking people after a funeral | A photograph and concise message of thanks |
You can view these formats in the RIP Memorial Cards shop or browse the memorial range on this site.
Choosing wording, a verse or a prayer
Begin with the facts the family wants to include, then choose words that sound natural when read aloud. A short verse often works better beside a photograph than a long passage reduced to very small type. Religious prayers, non-religious reflections and personal lines are all appropriate when they reflect the family’s wishes.
The memorial card wording guide explains the usual front, inside and back arrangement. Its verse collection can also help when starting from a blank page. Words can be adapted; a meaningful family phrase is often more personal than formal language.
How to choose photographs
- Choose a photograph that feels recognisable and characteristic of the person.
- Use the original image where possible rather than a screenshot or social-media copy.
- Check that the face is in focus and large enough to reproduce clearly.
- Include additional photographs only when they add something meaningful and remain readable at card size.
- Do not crop the only copy yourself if you are unsure; the designer can suggest a suitable crop.
A formal portrait is not essential. A clear, natural photograph that family and friends recognise can be the better choice.
Design, proof and ordering
- Select a card type and quantity.
- Provide the name, dates, wording and best available photographs.
- Review the design proof carefully with another family member if possible.
- Request corrections before approving it for print.
- Approve only when names, dates and family wording are exactly right.
The online RIP Memorial Cards designer lets families begin the layout directly. A proof is important because dates and names cannot be corrected after printing. Current materials, quantities, delivery details and prices are shown with each product.
When should memorial cards be sent?
There is no fixed timetable. Some families share cards at a funeral, Month’s Mind or anniversary Mass; others post them several weeks or months later. Choose a pace that is manageable for the family. Ordering a few extras can be useful for relatives, friends or neighbours who could not attend.
Store finished cards away from prolonged direct sunlight and moisture. Most importantly, take time with the proof. A simple card with accurate details and carefully chosen words is a lasting tribute.